NCAA Football National Championship on ESPN
When The College Football Playoff National Championship was gearing up to air on national television, we took the opportunity to get an important message out to Americans. I handled the creative content direction and wrote the script which would be read by the two coaches participating in the Championship.
ESPN Radio Spots
Radio spots were also created around football related themes targeted towards fans using ESPN radio and other sports stations. These ads ran concurrent with the playoffs and followed my creative direction.